Research
The State of Digital Product Adoption in Utilities
The product trends, customer-centric approach, and digital transformation strategies that will define the utility industry
November 13, 2023
West Monroe’s Digital Disconnect signature research uncovered how consumers and industry leaders are thinking about digital transformation. Our data highlights key insights based on the perspective of 100 utility industry executives and 5,000 consumers.
The utility industry is in a strong financial position. Utility leaders overwhelmingly reported an increase in profit in 2022, far outpacing any other industry surveyed. It also has confidence in sustained financial growth into the future: A majority of executives foresee further revenue and profit increases in 2023.
The State of Digital Product Adoption in Utilities
Here are the product trends, customer-centric approach, and digital transformation strategies that will define the utility industry.